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Salesforce Customer-Data-Platform - Salesforce Customer Data Platform (CDP) Exam (SP25)

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Total 196 questions

A marketer needs tocreate several segments with similar filter criteria for multiple brands.

How can marketer create these segments as efficiently as possible?

A.

Use and attribute filter feature in activation

B.

Create a segmentand clone via API for each brand

C.

Create a reusable container block with common criteria

D.

Create a segment and copy for each brand.

What configuration step has to be completed before marketing cloud activation?

A.

Assign Salesforce CDP activation permission set to the user

B.

Enable segment publishing to marketing cloud

C.

Allow audience creation from CDP in marketing cloud

D.

Selects business units for activation

What are the two benefits of using Calculated Insights compared to Segmentation Criteria?

A.

It creates reusable content

B.

Performs complex queries across multiple objects.

C.

Simple logic on row-based operations

D.

Friendly drag & drop interface

Which two files are created in Cloud Storage bucket after segment is published?

A.

File with the securitycredentials

B.

File containing calculated insights

C.

File containing segment definition

D.

File containing segment members with additional attributes

How can a Data Subject Rights request from a customer be submitted to Salesforce CDP?

A.

Using the consent API

B.

Using a dedicated field in data stream

C.

Using a dedicated data stream

D.

Using Data Explorer

How does an admin increase the consolidation rate for Identity Resolution?

A.

More matching rules to broaden the search for matches

B.

Merge all reconciliation rules to Source Sequence

C.

(…) the number ofmatching rules

D.

(…) the ignore Empty Value option

Which two options are availablefor automated batch publish and activation?

A.

2 − 1 hour

B.

− 24 hours −

C.

15 minutes −

D.

12 hours

How should DataSubject Rights request be submitted to Salesforce CDP?

A.

Using a dedicated field in data stream

B.

Using Consent API

C.

Using dedicated data stream

D.

Using Data Explorer

Which two files are activated to Cloud file storage to publish segment?

A.

A file that containssecurity credential

B.

A file that contains the segment defination

C.

A file that contains the segment members with additional attributes

D.

A file that contains calculated insights

Which of the following are correct connection options for Marketing and CRM connector in CDP (Choose 2)

A.

MultipleCRM Orgs & One Marketing Cloud Enterprise Account to same CDP org.

B.

One CRM Org & One Marketing Cloud Enterprise Account to the same CDP org

C.

Multiple CRM Orgs & Multiple Marketing Cloud Enterprise Accounts the same CDP Org

D.

One CRM Org & Multiple Marketing Cloud Enterprise Account to the same CDP Orgm