Salesforce Marketing-Cloud-Administrator - Salesforce Certified Marketing Cloud Administrator
Total 163 questions
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers
A Marketing Cloud admin notices out of the last several sends, Send log data for a recent
How could the admin ensure send data is recorded?
A Contact Delete request has been processed for subscribers who have been sent to previously in a Northern Trail Outfitters account, the action did NOT target all contacts in their account and significant number of contacts which have been sent to remain,
Which two data would still exist in the account? Choose 2 answers
Northern Trail Outfitters has Imported a file Into All Subscribers. They then received a results file stating admin@example.com could NOT be imported.
Which error code would the file contain for this record?
Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made.
What feature could be used to solicit website feedback without navigating away from the email?
Northern Trail Outfitters (NTO) has a requirement to create a distinction between marketing and transactional emails in terms of From Name and IP Address for reputation purposes.
Which two actions should NTO take in order to create Send Classifications?
Choose 2 answers
A Marketing Cloud admin is setting up Northern Trail Outfitter’s newest business units and several users to assign to the new business units.
How would the admin assign users to the business units?
A Marketing Cloud admin wants to append an Urchin Tracking Module (UTM) variable String to links in emails.
Which functionality would allow this?
Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers
Northern Trail Outfitters wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.
What is the best way to facilitate this within Contact Builder?