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Adobe AD0-E207 - Adobe Analytics Architect Master

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Total 50 questions

An Architect needs to create a segment of users that started a visit from a campaign and completed an order.

A specific product demo page and coupon page can be viewed in any order between the landing page and the order confirmation page.

What should the Architect use to meet the requirements?

A.

Non-sequential containers

B.

Logical group containers

C.

Only before sequence segments

D.

Only after sequence segments

An Architect needs to update mobile data collection to comply with company and legal guidelines (GDPR, CCPA). The Architect discovers the Android version of their mobile application tracks the latitude, longitude, and iBeacon data. Tracking specific geographic data is now considered out of compliance with company guidelines, and must be updated.

Which call must be removed?

A.

getGeoCoordinates

B.

trackState

C.

trackAction

D.

trackLocation

A company has an email marketing tool that is used for both SMS and email.

The tool generates the following campaign URLs:

SMS link: www.website.com?cid=em:campaign_name-txt Email link: www.website.com?cid=em:campaign_name

How should the Architect configure Marketing Channel Processing Rules to identify the SMS channel?

A.

Query siring parameter "cid" ends with "-txt" and make sure it is below the email channel in the processing order

B.

Query string parameter "cid starts with "em:" and make sure it is above the email channel in the processing order

C.

Query string parameter "cid" ends with "-txt" and make sure it is above the email channel in the processing order

D.

Query string parameter "cid" starts with "em:" and make sure it is below the email channel in the processing order

An Architect is implementing Adobe Analytics across 3 different websites using one Adobe Launch property. Each website is on its own domain and has its own report suite in Adobe Analytics.

What should the Architect do to determine the report suite IDs when pages load?

A.

Use processing rules to populate the report suite IDs

B.

Use a dynamic variable to populate the report suite IDs

C.

Add all 3 report suite IDs to the Adobe Analytics extension configuration

D.

Use a data element to populate the report suite IDs

A company is beginning a full re-architecture of their website. They will use Adobe Launch as the tag management system. How should an Architect recommend that the data layer object be generated each time a page is requested?

A.

Via logic in the tag management system, executed on DOMReady

B.

Via server-side code and included in a