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Salesforce Interaction-Studio-Accredited-Professional - Salesforce Interaction StudioAccredited Professional Exam (SU24)

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Total 73 questions

What is the interaction studio terminologyfor the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?

A.

Dimensions

B.

Channel

C.

Directory

D.

Catalog

Which ingredient shows a vistor products or content based on a "people like me" algorithm?

A.

Similar Items

B.

Trending

C.

Collaborative Filtering

D.

Co Browser

A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ….. After viewing the homepage?

A.

Immediate

A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

A.

A/B testing

B.

Rule based testing

C.

Time basedtesting

D.

Variation testing

What attribute andvalue is passed in the event API request for returning server side

campaigns? [check]

A.

Source = Server

B.

Server Sidemessages = 1

C.

Server side are always returned

D.

Server side = true

Which two items can be included in the total engagement score calculation?

A.

Identity merge date

B.

Visits

C.

Actions

D.

Time of Day

What are thetwo competitive advantages of interaction studio? [check]

A.

Monitors active time spent and true engagement

B.

Integrated content management system

C.

Managers Consent

D.

True Real-Time Decisioning

How doesinteraction studio deliver technical value to marketers? [Check]

A.

By providing a cloud-based unified e-commerceplatform with mobile, AI personalisation, order management capabilities, and related services for B2C

B.

By listening to customer signals, understanding customer intent, and acting accordingly

C.

By providing a platform to manage, schedule, create and monitor content

D.

By providing a cloud-based application designed to help salespeople sell smarter and faster

Which scenario is a valid interaction studio use case?

A.

Recommendations in emailwhich are personalised at send time

B.

Behavioural targeting with 3rd party audience data

C.

Recommendations in email which are personalized at open time

D.

Machine learning driven insights within a customer database

How often does interaction studio pollthe sftp for new files for ingestion?

A.

Immediately

B.

Hourly

C.

Daily

D.

Every 15 minutes