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Salesforce Marketing-Cloud-Account-Engagement-Specialist - Salesforce Marketing Cloud Account Engagement Specialist (SP25)

Which two Facebook accounts can be posted to using the Marketing Cloud Account Engagement Facebook connector? (Choose two answers.)

A.

Video Pages

B.

Linked Instagram Pages

C.

Company Pages

D.

Personal Pages

If a form is added to a landing page, where will the submissions be reported?

A.

On the landing page

B.

On the form

C.

On the landing page’s layout template

D.

On the form’s layout template

What is the best practice when users leave the company and have assigned prospects?

A.

Reassign all prospects in the CRM

B.

Review and modify any completion actions, automation rules, drip programs and dynamic lists that reference the user.

C.

Delete the user from Marketing Cloud Account Engagement

D.

All of the above

E.

A & B

When do prospects sync to your CRM?

A.

When the prospect fills out a form on a landing page

B.

When a prospect has been assigned to a user or queue.

C.

When the prospect has a lead score greater than 50

D.

When the prospect visits a landing page

E.

When a prospect is created manually in the Marketing Cloud Account Engagement database.

Viewing your pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited your pricing page. What automation tool would best achieve this?

A.

Create a special campaign to track pricing pageviews

B.

Create a Page Action set to Tag prospects as having viewed it and add them to a list

C.

Create a Form with a Completion Action to send a pricing sheet

D.

Create a Dynamic List based on page view to segment automatically

LenoxSoft wants to create a Marketing Cloud Account Engagement landing page that matches the exact look and feel of their website. Which method would produce the closest results?

A.

Use a stock layout provided in Marketing Cloud Account Engagement

B.

Use above form and below form content to create the layout

C.

Embed the campaign tracking code on their website

D.

Import layout using a URL from their website

How many times can one automation rule match an individual prospect?

A.

2

B.

3

C.

1

D.

4

LenoxSofts marketing manager wants to keep email branding consistent. They want Marketing Cloud Account Engagement users to be able to select this email content when building out engagement studio programs, one-to-one emails, and autoresponders.

How could this goal be achieved?

A.

Create and publish an email template

B.

Create an email template draft

C.

Create an operational email

D.

Create a list email draft

A repeating engagement program is set to allow prospects to be eligible to re-enter every 90 days and has a total entries limit of 5.

A user decides that the total entries limit should be changed to 10. The user pauses the program, changes the total entries limit to 10 and restarts the program.

What will happen to the prospects who landed on the End step more than 90 days ago and previously reached the 5 total entries limit?

A.

Prospects will re-enter the program after waiting another 90 days.

B.

Prospects will re-enter the program immediately.

C.

Prospects will remain ineligible to re-enter the

program.

D.

Prospects will NOT re-enter the program until

manually approved to re-enter.

Arrange the steps to Access a Prospect Record:

A.

Select Prospect

B.

Mouseover Prospects

C.

Click Prospect List

D.

A B C

E.

A C B

F.

B C A

G.

C A B