Salesforce Marketing-Cloud-Email-Specialist - Salesforce Certified Marketing Cloud Email Specialist (MC-202)
Total 159 questions
A marketingspecialist at Northern Trail Outfitters wants to automate sending the weekly newsletter to subscribers. The audience is located in one data extension, but they also want to send to a partner seed list.
Which tool method should the specialist use?
Northern Trail Outfitters wants to utilize an Amazon s3 bucket to import data into Marketing Cloud Data Extensions.
What should be used to achieve this?
The marketing team at Northern Trail Outfitters is concerned about its email deliverability rates over the last three months.
Which remediation tactic should be used to improve deliverability?
Northern Trail Outfitters (NTO) has childbusiness units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.
Which personalization string should be appended as a parameter?
A)
B)
C)
Northern Trail Outfitter wants to make sure important subscriber updates, such as unsubscribes, are reflected within the platform as soon as they happen due to regulatory concerns.
What should be used to best achieve this in real time?
Northern trail Outfitters (NTO) is designing a journey for its platinum loyalty members. There are more than 2 million NTO loyalty but 100,000 of them qualify as Platinum. NTO stores all loyalty memberinformation in a single data extension.
What is the optimal segmentation process that NTO should use to ensure only Platinum members receive the journey emails?
Leadership at Northern Trail Outfitters wants to see a dashboard showing the success rate of customers that have been through a Welcome Series Journey in the last 7 days.
Where should they find this dashboard?
