Summer Sale Limited Time 65% Discount Offer - Ends in 0d 00h 00m 00s - Coupon code: ecus65

Salesforce Pardot-Specialist - Salesforce Certified Pardot Specialist (WI24)

Page: 5 / 8
Total 261 questions

The drip program "New Client Onboarding" is set to "Only send emails during business hours (10am - 4pm M-F)." The drip logic is outlined below:Start Step 1: Send email "Welcome."Step 2: Pause 3 days.Step 3: Send email "Getting Started."Step 4: Pause 7 days.Step 5: Send email "Tech Setup."Step 6: Pause 7 days.Step 7: Send email "Complete Configuration." EndIf a prospect starts the drip program on Wednesday, when will the email in Step 3: Send email "Getting Started" be received by the prospect?

A.

The prospect will receive the email Monday.

B.

The prospect will receive the email Friday.

C.

The prospect will receive the email Tuesday.

D.

The prospect will receive the email Saturday.

In which two ways does a Pardot prospect sync with a Salesforce Lead or Contact record?

Choose 2 answers

A.

Shared CRM ID

B.

Shared Assigned User ID

C.

Shared email address

D.

Shared tracking pixel

How do you use an automation rule to opt out prospects?

A.

Change prospect field value: 'Do Not Email' to 'Do Not Email

B.

You can't use an automation rule to opt-out prospects.

C.

Change prospect field value to Opt-out

An administrator includes a link to a file on a web page that the company does not own on the company website.

How should they track the number of visitors who access this file?

A.

Page actions

B.

Pardot form

C.

Custom redirects

D.

Pardot tracking code

What is a good way in Salesforce to verify that a record is syncing to a prospect in Pardot?

A.

The Pardot sync checkbox is checked

B.

The first and last name fields are not empty

C.

The Pardot URL field is not empty

D.

The lead/contact URL in Salesforce contains "Pardot"

LenoxSoft wants the "State" field to appear in real-time whenever a prospect selects "United States" for the "Country" field when completing their Pardot form.

Which form feature should be utilized?

A.

Progressive Profiling

B.

Email Validation

C.

Kiosk/Data Entry Mode

D.

Dependent fields

If Salesforce has a custom field of the same name on Leads & Contacts where does Pardot pull the field name from?

A.

Lead field

B.

Contact field

How can an interested lead that comes to Lenoxsoft’s website and fills out the Contact Us form receive a follow-up email each time he or she submits?

A.

Send using the form’s completion actions.

B.

Send using a segmentation rule.

C.

Send using an engagement program.

D.

Use a dynamic list to use as a recipient list on an email send.

LenoxSoft would like to implement a re-engagement program for prospects who are no longer active on their website.

How should a Pardot marketer design an engagement program focused on providing exclusive offers and content to re-engage prospects?

Choose one answer

A.

Create an automation rule that adds prospects to a list with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.

B.

Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Add the list as the recipient list to an engagement program that leads re-engaged prospects to a promotional offer.

C.

Create a segmentation list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects.

D.

Create a dynamic list that matches prospects with the criteria Prospect time :: last activity :: greater than :: 180 days ago. Schedule a list email that includes a promotional offer to autosend every Friday going forward to re-engage prospects

A user creates and resumes a new automation rule.

Which two statements are true about that rule?

Choose 2 answers

A.

The rule will run once and must be re-run for prospects to match again.

B.

The rule will continuously look for prospects who match the criteria.

C.

The rule will evaluate their entire prospect database for matches.

D.

The rule will unmatch prospects that no longer match the criteria.